
Helping you to achieve your dream of parenthood
Fuel your natural fertility with personalised nutrition backed by science.
Are you facing challenges conceiving?
Perhaps you're about to embark on your fertility journey?
Or maybe you're feeling overwhelmed by conflicting advice and seeking answers?
Whether you are trying to conceive naturally or with IVF, you are in the right place. I will guide you every step of the way to help you optimise your fertility and improve your chances of conception.
Ways I can support you

Conception prep
Ready to create new life and want to ensure you’re doing all the right things to nourish your body

Unexplained infertility
Seeking support and guidance following a diagnosis of ‘unexplained infertility’

Miscarriage
Ready to start trying again after baby loss and want to prevent it from happening again

Hormonal imbalances
Management of diagnosed health conditions such as PCOS or endometriosis

IVF prep
Whether you’re doing it for the first time or have had a failed IVF cycle

Having navigated the bumpy road to parenthood myself, I understand the emotional rollercoaster you may be experiencing.
One minute you may feel optimistic about your chances of conceiving, the next you may feel frustrated and disappointed that falling pregnant isn’t as easy as you had anticipated?
Or perhaps you feel like your body is letting you down? The uncertainty of infertility can be extremely challenging and emotionally draining.

My name is Jo Smale
I’m a registered Nutritional Therapist, specialising in fertility and I firmly believe that everyone deserves the chance to achieve their dream of starting a family.
I support couples and women just like you, to make sustainable and transformative changes to their diet and lifestyle so they can get a step closer to turning their dream into a reality, even when it feels like every avenue has been explored.


Do you feel like you've tried everything?
Maybe you have improved your diet, tracked your cycle or sought advice from Dr Google with no success and, as a result, you feel confused and overwhelmed and, question whether starting a family will ever happen for you.
I want to assure you that there are steps you can take on your fertility journey to increase your chances of conception and having a successful pregnancy.
Imagine if...
You could go from feeling confused and overwhelmed to calm, confident and optimistic, knowing that you’re doing all the right things to improve your fertility and chances of conception.
Someone could give you the tools to cut through the endless stream of fertility nutrition and lifestyle advice, freeing you from the exhausting cycle of constant googling. You were able to truly understand the foundations of great nutrition, empowering you to nourish your body not just for your fertility, but for lifelong wellbeing.
You had a fertility detective on hand - someone to really listen, guide, motivate and empower you every step of the way. I'm here to tell you that all of this is possible and, it can start today...
